GST 2.0 Reform and Vestige Product Price Update – Implementation from 22nd September 2025

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by

Himanshu
in

The Indian government’s GST 2.0 reform has brought significant updates for consumers and businesses alike. Among the most notable changes is the price revision of Vestige products, effective from 22nd September 2025. This reform simplifies GST slabs and reduces tax burdens on essential and consumer products, directly benefiting end-users.

Vestige, being a widely consumed consumer brand, sees its products’ prices adjusted under the new GST framework. This blog provides a detailed breakdown of the reforms, lists product price changes, and explains the impact on consumers, retailers, and the market.

Overview of GST 2.0 Reform

GST 2.0 focuses on:

  • Simplifying the GST structure by reducing the number of slabs to primarily 5% and 18%.
  • Rationalizing taxes on essential goods and consumer products.
  • Reducing compliance complexities for businesses.
  • Directly lowering prices for consumers on high-demand products.

These reforms are expected to stimulate consumption, especially during the upcoming festive season, and ensure a smoother GST compliance system for businesses.

Vestige Products: Price Update Effective 22nd September 2025

Under the new GST 2.0 framework, Vestige products have undergone price revisions according to the updated tax slabs. Below is a sample table of popular products showing old prices versus new prices post-GST 2.0:

ProductOld Price (INR)GST Rate BeforeNew GST RateNew Price (INR)Impact on Consumers
Vestige Aloe Vera Gel25018%5%238Savings for daily skincare
Vestige Health Capsules50018%12%470Affordable health supplement
Vestige Hair Oil30018%5%285Reduced personal care expense
Vestige Protein Powder120018%12%1125More accessible for fitness enthusiasts
Vestige Skin Cream40018%5%380Lowered skincare cost
Vestige Face Wash35018%5%335Daily use products cheaper

(Note: Prices are indicative based on GST slab adjustment; actual retail prices may vary slightly.)

Consumer Benefits

  1. Direct Cost Savings: The reduction in GST on Vestige products lowers the purchase cost for consumers across different categories.
  2. Improved Accessibility: Health supplements, personal care, and skincare products become more affordable for middle-class families.
  3. Boost in Consumption: With lower prices, consumers are likely to purchase more frequently, increasing overall product consumption.

Impact on Retailers and Distributors

The GST 2.0 reform does not just benefit consumers; it also provides relief to retailers and distributors:

BenefitDescription
Simplified BillingFewer GST slabs make invoice generation easier and reduce accounting errors.
Better Inventory PlanningLower tax rates allow distributors to price products consistently and manage stock efficiently.
Higher FootfallCheaper product prices can attract more customers to retail outlets.
Improved Sales VolumesReduced cost encourages bulk purchases, boosting turnover.

Retailers dealing with Vestige products can expect increased demand due to the price revisions and festive season timing.

Market Implications

The introduction of GST 2.0 for Vestige products also has broader economic and market implications:

  • Increased Competition: Brands competing with Vestige may adjust their prices to maintain market share, benefiting consumers.
  • Consumer Trust: Transparent and reduced pricing increases consumer confidence and loyalty.
  • Sector Growth: The personal care, health supplements, and wellness industry may experience a sales surge due to increased affordability.

Comparative Summary: Before and After GST 2.0

CategoryOld GST SlabNew GST SlabConsumer ImpactMarket Effect
Skincare18%5%Lowered daily skincare costHigher product turnover
Haircare18%5%More affordable hair careIncreased retail demand
Health Supplements18%12%Reduced supplement costBoost in fitness and wellness market
Protein & Nutrition18%12%Cheaper protein intakeGreater bulk purchase trends
Daily Essentials18%5%Savings on regular useStronger retail footfall

This summary shows how GST 2.0 streamlines taxation while reducing prices for both essential and lifestyle products.

Strategic Timing: Festive Season Advantage

The implementation of GST 2.0 and the Vestige price update coinciding with the festive season is strategic:

  • Consumers planning to stock up for Diwali and other celebrations will benefit directly.
  • Retailers can capitalize on higher purchase frequency and increased basket size per customer.
  • Price transparency builds trust during peak shopping periods.

Key Takeaways

  • GST 2.0 reduces the number of slabs and lowers tax rates for essential and consumer goods.
  • Vestige products, including skincare, personal care, and health supplements, are now more affordable.
  • Consumers save money, retailers benefit from higher turnover, and the market sees increased demand.
  • Strategic implementation during festive season ensures maximum consumer benefit and market activity.

Conclusion

The GST 2.0 reform and Vestige product price update effective 22nd September 2025 is a landmark move benefiting consumers, retailers, and the market. Consumers will see immediate savings on popular health and personal care products, while retailers can expect higher footfall and increased sales volumes. The reform simplifies taxation, reduces product prices, and promotes a more efficient retail ecosystem.

This combination of reduced rates and simplified compliance is expected to enhance consumer purchasing power and stimulate market growth in the months following implementation.

Disclaimer: This article is for informational purposes only. Actual GST rates and Vestige product prices are subject to government notifications and official retail pricing. Readers should verify with official sources before making purchase decisions.