Ayurveda, India’s traditional system of health and healing, has never been more relevant than today. From herbal juices and immunity boosters to skincare and weight management, people are returning to natural remedies for a healthier lifestyle. Several companies are leading this resurgence by offering authentic yet easy-to-use Ayurvedic products. In this article, we explore seven top Ayurvedic wellness brands in India, highlighting their strengths and what makes them stand out.
Why Ayurveda Is Booming Again
- Natural & chemical-free: Consumers prefer plant-based options over synthetic supplements.
- Preventive health focus: People want to boost immunity, digestion and energy before problems start.
- Modern formats: Brands now offer gummies, juices and teas that fit into busy lifestyles.
- Trust & transparency: Certifications and clear ingredient lists build confidence.
Quick Comparison Table of the Top Brands
| Rank | Brand | Founded | Flagship Products | Unique Strength |
|---|---|---|---|---|
| 1 | Kapiva | 2016 | Herbal juices, gummies, plant proteins | Modern Ayurveda with premium sourcing |
| 2 | Dabur | 1884 | Chyawanprash, honey, hair oils | India’s heritage Ayurveda giant |
| 3 | Himalaya Wellness | 1930 | Liv.52, Ashvagandha, baby care | Herbs validated by science |
| 4 | Baidyanath | 1917 | Classical Ayurvedic medicines, tonics | Authentic traditional formulations |
| 5 | Zandu (Emami Group) | 1910 | Balm, chyawanprash, herbal supplements | Household remedies for generations |
| 6 | Patanjali Ayurved | 2006 | FMCG, herbal medicines, personal care | Affordable Ayurveda for the masses |
| 7 | Forest Essentials | 2000 | Luxury Ayurvedic skincare & haircare | Premium, handcrafted products |
Price & Benefits Snapshot
| Brand | Typical Price Range (₹) | Main Benefits Highlighted |
|---|---|---|
| Kapiva | 299–1499 | Easy-to-use juices, gummies, plant proteins for immunity, skin and weight management |
| Dabur | 50–999 | Traditional chyawanprash, honey, digestive tablets for overall health |
| Himalaya | 70–1200 | Herbal + scientifically validated medicines and personal care |
| Baidyanath | 80–899 | Classical formulations for digestion, immunity, energy |
| Zandu | 60–750 | Everyday household remedies, balms, chyawanprash |
| Patanjali | 20–1200 | Large range of affordable Ayurvedic FMCG & supplements |
| Forest Essentials | 500–4500 | Luxury skincare, haircare and spa-style treatments |
(Prices are indicative of typical ranges in online stores at time of writing.)
Detailed Look at Each Brand
1. Kapiva – Modern Ayurveda Simplified
Kapiva has quickly become a leader by taking Ayurveda out of old-style powders and turning it into convenient daily products. Its cold-pressed juices, herbal gummies, plant protein powders and teas are preservative-free and sourced directly from farmers. Kapiva’s website educates consumers on usage and benefits, making it easy to start an Ayurvedic routine.
👉 Check Kapiva’s latest offers here
2. Dabur – The Heritage Powerhouse
Founded in 1884, Dabur is synonymous with Ayurvedic wellness in India. Its best-known products include chyawanprash, honey, digestive tablets and a wide range of hair oils. The company runs one of the largest Ayurvedic research labs in the country and is present in almost every Indian household. Dabur combines tradition with mass-market reach, making its remedies accessible to all.
👉 Explore Dabur products here
3. Himalaya Wellness – Herbs Meet Science
Himalaya began in 1930 with the mission to bring together herbal knowledge and modern research. It is famous for products like Liv.52 (liver care), Ashvagandha tablets (stress & energy support), baby care and a variety of skincare items. The brand invests heavily in clinical trials and quality testing to back its claims. This blend of authenticity and science appeals to Indian and international customers alike.
👉 See Himalaya’s range here
4. Baidyanath – Classical Formulations Since 1917
Baidyanath specialises in authentic Ayurvedic medicines based on classical texts. It offers tonics, immunity boosters, digestive aids and skincare products at affordable prices. With over 100 years of heritage, Baidyanath is still recommended by traditional practitioners and continues to expand its reach online. Its focus on original formulations makes it a go-to for purists.
👉 Shop Baidyanath products here
5. Zandu – Household Name Under Emami
Zandu, now part of the Emami Group, has been a trusted name for over a century. Known for Zandu Balm, chyawanprash and various herbal supplements, the brand is built on simple yet effective remedies. It is constantly innovating with new wellness products while retaining its heritage appeal. Zandu strikes a balance between everyday utility and Ayurvedic authenticity.
👉 Discover Zandu’s offerings here
6. Patanjali Ayurved – Ayurveda for the Masses
Founded in 2006 by Baba Ramdev and Acharya Balkrishna, Patanjali disrupted the market by making Ayurvedic FMCG products widely affordable. It sells everything from ghee and flours to herbal medicines, cosmetics and dietary supplements. With its massive retail network and competitive pricing, Patanjali has brought Ayurveda into millions of homes across urban and rural India.
👉 View Patanjali products here
7. Forest Essentials – Luxury Ayurveda Experience
Forest Essentials created a niche for itself as India’s luxury Ayurvedic skincare and wellness brand. Using high-quality, natural ingredients and eco-friendly packaging, it offers premium cleansers, facial oils, haircare and spa-style treatments. The brand combines authentic recipes with modern aesthetics, appealing to consumers who want a high-end Ayurvedic experience.
👉 Indulge in Forest Essentials here
How to Choose the Right Ayurvedic Brand for You
- Identify your goal: Immunity, digestion, skincare, weight management or overall wellness.
- Check ingredient transparency: Look for clear labelling and sourcing information.
- Look for certifications: GMP, FSSAI, organic or other quality seals.
- Read user reviews: Helps gauge product effectiveness and taste.
- Start small: Try sample packs or single products before committing to a routine.
Important Note
Some of the links and recommendations above are provided for your convenience. Clicking on them and purchasing may support our ability to continue creating useful, informative content about Ayurvedic wellness without any additional cost to you.
Affiliate Disclosure
This post may contain promotional links. If you click on these links and make a purchase, we may receive a small commission at no extra cost to you. This helps us maintain and improve our content. We only recommend products and brands we genuinely believe offer value to our readers.
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